The holiday season is a time of giving, and what better gift than an unforgettable dining experience at your restaurant? Beyond mastering your email marketing, and getting serious about your operations this Christmas – don’t forget to take a moment and tap into the festive spirit, and not just focus on polishing the logistics. 

Luckily, by offering girl vouchers you will be able to kill two birds with one stone. Here’s how.

Tip 8: Offer gift vouchers

Restaurant vouchers are a definite win-win. Not only do they bring an immediate revenue into your pocket, but they also help promote your restaurant’s visibility. You can also customise your vouchers to further elevate your branding, and reflect the unique personality of your establishment to stand out from your competition.

How can the gift vouchers help?

This strategy works not only short term, but also has plenty of gains in the long run too. Here’s why it’s worth considering implementing gift vouchers to help maximise your revenue this holiday season:

  • Instant cash flow: Even before the customers get to visit your restaurant, your restaurant will essentially gain a ‘prepayment’ on their visit. It’s a great way to secure income now, even if the vouchers are redeemed later.

  • Money now, and money later: It’s almost an unspoken rule, but when customers redeem their vouchers, more often than not, they end up splurging over the voucher value. This means that your staff can easily upsell the diners, and your restaurant can still make additional profit later. 

  • Attract new faces: When a voucher is given as a gift, it introduces new guests to your establishment. This instantly helps to expand your customer base and brings in diners who might not have discovered your venue otherwise.

Try it on Tableo:

Selling and managing gift vouchers is simple with Tableo’s integrated features. Here’s how you can take full advantage of it:

Why it matters

Gift vouchers aren’t just an extra feature—they’re a strategic tool. Best part, they don’t only make a difference during the holiday season, but also beyond that! Here’s how:

  • Making gifting easy: Vouchers are a popular gift choice, and you are able to tap into not only maximising sales, but also making it easy for your guests to purchase gifts for their loved ones. 

  • Prolonging the festive sales period: By incorporating vouchers you are able to secure future customers not only during the busiest time of the year, but also encourage more bookings during the first couple of months of the new year. 

  • Strengthen your marketing efforts: When your guests purchase a voucher, they also promote visibility of your brand. With this in mind, issuing vouchers can also help collect contact information of your future visitors for even stronger email marketing campaigns.

Enjoyed the last Xmas tip?

Take a moment to personalise your gift vouchers with custom backgrounds, flexible content blocks and font customisation on Tableo.  It will only take a bit of your time, before you are fully set to reap the benefits of this sales strategy and ensure a steady flow of guests into the new year.

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Author Profile
Freelance copywriter at Tableo

Hanna Yerega is a freelance copywriter and a powerhouse on social media, where she combines her knack for compelling writing with a masterful grasp of digital platforms. Known for her exceptional organisation skills, she handles multiple projects with unparalleled precision. Hanna is deeply passionate about not-for-profit initiatives, using her talents to amplify their messages and drive meaningful engagement.